The Client
HisTREE.net - www.histree.net
The Project
Strategic marketing, logo development, CMS website, print collateral.
The Story
HisTREE is a burgeoning company that arose from a long-time need in the tree industry – an industry that has been stagnant for over 50 years. HisTREE was looking for a professional, high-tech image that would complement the company's revolutionary RFID tree tracking program. An ambitious entrepreneur came to Primal Tribe with his ideas of how he could change the tree industry forever, and as a team we made it happen.
The Solution
HisTREE.net has applications with tree nurseries, asset management, contractors and municipalities. The first step Primal Tribe took was researching the industry and developing a full marketing strategy to help us understand the challenges HisTREE might face. Primal Tribe then created a logo, tagline and overall image for the company. To simplify the company’s complex services for potential clients, Primal Tribe and HisTREE developed a Flash presentation outlining the important applications of the HisTREE.net system.
Primal Tribe also created a tradeshow booth design that impressed potential users of the system at HisTREE’s first tradeshow appearance. The company is just getting its feet on the ground and since the launch of its brand, but they have received a great deal of interest and enthusiasm. Primal Tribe is excited to grow with this brilliant young company!
Quick Fact
HisTREE’s logo, designed by Primal Tribe, appears on the loonie-sized RFID tags that are attached to every tree. |