Our Process

Contemporary marketing is increasingly moving into the online realm. It requires a broad range of skills and disciplines to work together to make each project successful. At Primal Tribe, we provide skilled teams of specialists that can hone their craft for the maximum benefit of our clients. Each service we offer is matched to a group of related skills. Our departments allow each service to include different processes while maintaining the highest standards.

Strategy

 Every web design and digital marketing project requires a robust strategy to ensure it is effective. Primal Tribe’s Strategy department ensures that your project gets off to a great start by conducting research to understand your customer and industry. We use this information to target your ideal customers and match your needs to our services.

Design

Design is more than creating a website or digital marketing product that is visually appealing. You have to provide your prospects with a skillfully crafted message that will merge written copy and the knowledge of aesthetic principles. Our design decisions are backed up with solid research and metrics about website elements that will catch and maintain the attention of your online visitors.

Development

Our web designers and developers take your vision for your site, a design concept and turn code into digital art. They make your website, apps, online advertisements, databases and product inventories a reality. They also make your product incredibly user-friendly and adaptable to your business environment, so they function as designed.

Promotions

Your website is doing nothing for your business if it is not generating traffic and being seen by prospects. Our Promotions team is involved in every campaign, advertisement design and blog post to ensure that we create compelling messages, directed toward your ideal customers, delivered through the right media channels. We focus on bringing customers to you through providing an optimal experience when they use your website.

Insight

Marketing efforts are simply intuition and hunches if we don’t have any data and analytics to back up the decisions we make. Primal Tribe installs analytics and monitoring tools to evaluate the performance effectiveness of our promotional campaigns and digital marketing services. Real-world data allows us to make intelligent choices and recommendations for our clients.

Integration

Primal Tribe ensures all of our products will fit seamlessly into your business infrastructure and technologies that your company already use. We involve technology training, web hosting and set up of marketing automation processes that will ensure our digital marketing products meet your requirements.

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